Franchising

Miniso grows through a franchising model: stores are opened by brand partners with support from MINISO Group. In Kazakhstan the network already operates 38 stores in 16 cities. Official partnership information is published by the global MINISO Group site; applications to open a store are accepted through it.

The franchise terms (investment, requirements for floor area and location) are set by MINISO Group; the current requirements and the application form are on the official site miniso.com in the partners section.

For enquiries about the network in Kazakhstan, contact the operator — ТОО «MINISO KAZAKHSTAN», telephone +7 701 302 46 48. Other channels are on the Contacts page.